13 December 2007

Businesses Must Reduce Their Carbon Footprints

Carbon choices for businesses

If you want to make your business greener, and reduce the quantity of greenhouse gases your operations generate, here are four simple steps:
  1. Commit yourself to reduce your own carbon emissions. Or do you believe that you have a superior right to pollute? If so I'd like to introduce you to 1.3 billion annoyed Chinese.
  2. Get your employees on a path to reduced carbon emissions. Lead, encourage, teach, incentivize, and set a good example. Walk the walk. Set the tone. Provide support (including some of the tools that will be available on this site). Maybe even measure performance. How come the "employee of the month" always gets a special parking space? Why not a transit pass? Rewarding driving and parking sends the wrong signal.
  3. Squeeze energy out of your operations. Make life cycle energy efficiency a key metric in every management decision. What can you outsource to places where energy overhead is lower? Is carbon footprint and emission reduction part of your bonus and performance criteria? Do a detailed energy audit. Analyze fleet operations, scheduling, and load factors. Evaluate facility retrofits for carbon impact and payback. Many proven technologies are available.
  4. Reduce carbon emissions in your supply chain. What are the life-cycle carbon impacts of your products? Are there alternatives or alternative suppliers who can do better? Calculate carbon costs of sourcing decisions. How have other companies done it? In the long run maybe tally a second bottom line for greenhouse gas emissions?

The goal of this site: to make this easier

We will be assembling tools, recommendations, and functions to help businesses make meaningful carbon-management decision. Many of the "greening the supply chain" resources do not focus on greenhouse gas emissions but deal with other environmental or regulatory compliance issues. A lot of the ideas out there are snake oil. Do you want to feel good, look good, or do good? I know that is a tough question. At least we will be able to point you to resources that will help you make informed decisions.

Visualize a world in 2050 producing less than half the greenhouse gases we do today. Visualize developed countries producing 15% of what they emit today.

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